Before making your decision about moving your applications to AWS based on cost savings shown by the calculator, you need to understand what the model used in the calculator covers and what it doesn’t.
TV advertising is evolving to match its digital counterparts. Marketers need to embrace new big data-based approaches that drive reach, increase custom audience engagement, and measure attribution before they get left behind.
In the rush to achieve analytics nirvana, companies are increasingly turning to the cloud, chasing the dream of lower deployment costs, lesser maintenance, reduced staffing worries, and constant availability. So, should you simply follow suit and jump onto the bandwagon?
The constant addition of new services is cause for customer celebration – AWS is ensuring that no customer’s needs are left unmet. But in an environment as diversified and intricate as AWS, picking the wrong service can lead to both cost and time spiraling upwards.